In my first article “Great interfaces are made of good typography”, I explained some principles to master in order to create digital interfaces which communicate effectively with good working typography. In addition to that, my other article “How art direction will help you create masterful web interfaces” shed some light on how the choice of typefaces can influence the art-direction… Read More ￫

The Importance of Art Direction Although we might understand some of its aspects like typography, art direction is a practice that is often neglected and little understood by designers. On typography, you may have read our article “Great interfaces are made of good typography” published on Medium last year. Back then, we sought to explain how using the right typography… Read More ￫

Digital interfaces make a huge impact in our lives. We frequently use websites or digital applications to accomplish certain goals. Indeed, when interacting with an interface, we are surrounded by typography and our experience is driven by the words and messages we read and understand. In one of his articles, Oliver Reichenstein confirms the importance of typography in all websites… Read More ￫