{"id":20796,"date":"2020-11-18T10:41:16","date_gmt":"2020-11-18T10:41:16","guid":{"rendered":"https:\/\/marvelapp.com\/blog\/?p=20796"},"modified":"2021-02-15T05:51:25","modified_gmt":"2021-02-15T05:51:25","slug":"how-to-survive-organizational-changes-in-your-company-with-organizational-prototyping","status":"publish","type":"post","link":"https:\/\/marvelapp.com\/blog\/how-to-survive-organizational-changes-in-your-company-with-organizational-prototyping\/","title":{"rendered":"How to Survive Organizational Changes in Your Company with Organizational Prototyping"},"content":{"rendered":"<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">From website design to apps, prototyping is quickly becoming an integral part of the design thinking process for in-house teams and agencies alike.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">A case in point is the dramatic shift towards an \u201call-virtual-everything\u201d approach in a bid to curb the spread of the coronavirus, which has seen a growing need for robust digital tools such as video communication and cloud storage applications.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">As such, organizations have had to move with speed and come up with creative solutions to cater to fast-changing consumer requirements. Prototyping is one effective method that forward-thinking organizations have found to be more important than ever.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">But why prototyping? With <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/prototyping-101-ultimate-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">effective prototyping<\/a>, industry-leading ideas can be developed, refined, tested, and approved faster with a lower potential for risk. This is especially true in big organizations with lots of hierarchical layers where too much paperwork and bureaucracy is involved.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">In this post, we\u2019ll look at what organizational prototyping is, how to define what needs to be changed, and how to generate and execute ideas and suggestions through the use of prototyping.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">What is organizational prototyping?<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">A prototype is an early model, draft, or sample of a proposed solution, such as a new product design. It could be something as simple as hand-drawn sketches brought together (i.e. a low fidelity prototype) and used to illustrate a proposed experimental solution of a fully functional product (i.e. a high fidelity prototype). This is something that stakeholders, as well as users, can feel and use.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Prototyping, on the other hand, is the process or the activity of <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/help.marvelapp.com\/hc\/en-us\/articles\/360002536038-A-guide-to-creating-your-first-prototype\" target=\"_blank\" rel=\"noopener noreferrer\">creating prototypes<\/a> to be tested in a real-world environment. The process involves honing, refining, reworking, and rigorous testing until an acceptable outcome is achieved from which the final product can be developed.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">That said, organizational prototyping in this context can be defined as an early \u201ctest and learn\u201d approach in an organization. It could be about introducing new ways of working, new ideas, new processes, or setting up new teams and then evaluating the changes at different levels of an organization.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">The data you gather from prototyping will also prove to be invaluable, and will also be among the most critical information that you can use when marketing your product to customers later once it\u2019s officially released.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">So, when your team decides to try out a new idea or process prior to documenting it, they are prototyping. Research also shows that companies that prototype more often are likelier to create an <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/crestcom.com\/ca\/blog\/2016\/04\/14\/the-three-power-rules-of-prototyping\/\" target=\"_blank\" rel=\"noopener noreferrer\">innovation culture<\/a>.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">Digitization and cloud computing in organizational change<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">As organizations grapple with a fast-paced and ever-changing business environment, digitization has become a key problem-tackling strategy.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">However, organizations need to continuously innovate, test, and repeat. Cloud computing gives organizations a platform to create products and services within the cloud, or model marketing campaigns as cloud-based software prototypes.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-20838\" src=\"https:\/\/marvelapp.com\/wp-content\/uploads\/2020\/11\/cloud-body.png\" alt=\"cloud computing concept with database server\" width=\"1920\" height=\"1097\" srcset=\"https:\/\/marvelapp.com\/wp-content\/uploads\/2020\/11\/cloud-body.png 1920w, https:\/\/marvelapp.com\/wp-content\/uploads\/2020\/11\/cloud-body-600x343.png 600w, https:\/\/marvelapp.com\/wp-content\/uploads\/2020\/11\/cloud-body-1500x857.png 1500w, https:\/\/marvelapp.com\/wp-content\/uploads\/2020\/11\/cloud-body-768x439.png 768w, https:\/\/marvelapp.com\/wp-content\/uploads\/2020\/11\/cloud-body-1536x878.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">What\u2019s more, the most popular cloud storage services such as Sync or pCloud allow files to be accessed\u00a0and shared anywhere and anytime in a secure environment. This means that team members can share their ideas from a common repository, thus creating an atmosphere of collaboration and teamwork.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">In other words, cloud technology allows you to prototype your idea by giving you a platform to build, test, and deploy without the need for setting up complex infrastructure. This is ultimately one of the biggest benefits of organizational prototyping, as it can prove to be an early sign of improvement at your company.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">How to get started with organizational prototyping<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">In all honesty, organizational change <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/www.techrepublic.com\/article\/how-organizations-can-help-employees-better-handle-workplace-digitization\/\" target=\"_blank\" rel=\"noopener noreferrer\">rarely goes according to plan<\/a>. The more profound the changes you seek, the more challenging the sought after changes are likely to be.<br \/>\nBut there is an underlying reason for this, and it\u2019s entrenched into an organization's cultural DNA. The way people work, think, and relate is implicitly or explicitly ingrained in a system of deeply held customs, habits, and beliefs that make up the unique corporate culture of that organization.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">At the moment, there is no sure-fire way to predict whether the changes you seek are really going to happen or the impact they are going to have in your company. Fortunately, with small and planned change experiments, you can gather valuable feedback about how the planned change affects the employees, partners, and even customers. This is also why you need to conduct organizational prototyping.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">That said, here are three guiding philosophies on how to get started with organizational prototyping.<\/p>\n<ul class=\"pageWrap pageWrap--s list list--unordered marginBottom-l lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">\n<li><strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Pioneer<\/strong><br \/>\nCreate a demonstration to showcase how the change could look like.<\/li>\n<li><strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Mobilize<\/strong><br \/>\nInspire people with the idea and get them on board.<\/li>\n<li><strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Create a culture<\/strong><br \/>\nWe are what we repeatedly do. Culture shapes how people behave in an organization and ultimately becomes a habit.<\/li>\n<\/ul>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">How to generate and execute ideas through prototyping<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">The whole purpose behind prototyping is to develop a pilot version of a new product using the principles of action learning, or where problems are tackled by first asking questions to make clear the exact nature of the problem, pinpointing probable solutions, and then taking action.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">It\u2019s also a very wise idea to build a prototype of a new product or service that is made specifically to solve issues presented from a past version of that product or service. This is especially important in today\u2019s world because <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/hostingcanada.org\/canadian-digital-growth-and-industry-trends\/\" target=\"_blank\" rel=\"noopener noreferrer\">one of the biggest trends<\/a> over the last few years has been that online consumers are more likely to only buy products that are similar to ones they have already bought in the past.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">This is because as more people have been focusing on buying online, they cannot actually view or test the product or service at hand in person. Subsequently, they feel safer purchasing a new product that they already know they are likely to find value in.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">With that in mind, here are some tips on how to generate ideas through prototyping:<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Determine what to prototype<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">At this initial stage, your idea faces a lot of uncertainty. As the warden of the original idea, your primary job is to prioritize the questions that are most critical and with better insight for your idea to work.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">You can start by making a list of all the elements of your idea and then create a list of all your assumptions. Note that the assumption statements need to be true.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Keep it simple<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">A prototype is supposed to answer specific questions. However, most first time prototypers <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/medium.com\/@jscanzi\/mistakes-i-did-building-an-hardware-prototype-26d05308821\">make the critical mistake<\/a> of prototyping the entire idea. One way to get it right is to focus on one element of your idea at a time.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Make it real<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Now that you are clear on purpose, the next step is to create your prototype based on the information available. The prototype doesn\u2019t have to be perfect, but with a little creativity, it shouldn\u2019t be impossible to prototype even the most intricate plans, products, or services.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Get feedback<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">With the prototype ready, it\u2019s time to subject it to the <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/usability-testing\/\" target=\"_blank\" rel=\"noopener noreferrer\">usability testing phase<\/a>. Put your prototype in front of the users and see how they interact with it. The idea here is to gather feedback that will help inform the next iteration of your idea.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">While you might inadvertently set an expectation for users\u2019 unknowingly using one prototype\u2013making them give you false feedback\u2013it\u2019s also recommended that you have more than one prototype.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">With multiple prototypes, however, users are more likely to give you honest feedback as well as the strengths and weaknesses of each. This is the most critical phase in prototyping as it informs you whether the idea will reach the development stage.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Iterate and repeat<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Based on the feedback you receive, it\u2019s time to refine your prototype. Go back to the start and ensure that everything you had outlined has been realized.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">Conclusion<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Prototyping is one of the most potent and powerful tools when it comes to actuating your ideas. By creating a prototype, your idea is not only understandable, but you are also able to account for any mishaps before getting too far into the development cycle. As such, it acts as a bridge between design and the development team, which helps reduce the risk of miscommunication.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">But for organizations to get the full value of prototyping, resources and time should be channeled in the right place. Fortunately, with the increasing availability and accessibility of affordable and powerful prototyping tools, it\u2019s easier and faster to address organizational changes.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">\nFurther reading:<br \/>\n<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/ux-testing-methodologies-will-save-time\/\">UX Testing Methodologies That Will Save You Time<\/a><br \/>\n<a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/need-ui-guidelines\/\">Why You Need UI Guidelines?<\/a><br \/>\n<a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/prototyping-101-ultimate-guide\/\">The Ultimate Guide to Prototyping<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How to adopt a design-driven approach to organizational change and use prototyping to improve ways of working<\/p>\n","protected":false},"author":351,"featured_media":20839,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[486],"tags":[],"class_list":["post-20796","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-prototyping"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Adopt a design driven approach to organizational change &amp; try organizational prototyping to help test, validate &amp; improve ways of working\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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