{"id":18122,"date":"2019-09-12T14:08:36","date_gmt":"2019-09-12T13:08:36","guid":{"rendered":"https:\/\/marvel7077.wpengine.com\/?p=18122"},"modified":"2022-03-25T07:45:40","modified_gmt":"2022-03-25T07:45:40","slug":"remote-usability-testing-tools","status":"publish","type":"post","link":"https:\/\/marvelapp.com\/blog\/remote-usability-testing-tools\/","title":{"rendered":"What To Look for in Remote Usability Testing Tools"},"content":{"rendered":"<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><script type=\"application\/ld+json\"> {\n  \"@context\": \"https:\/\/schema.org\",\n  \"@type\": \"WebPage\",\n  \"headline\": \"\n            Remote Usability Testing Tools: Here's What to Look For - Marvel Blog        \",\n  \"about\": [\n    {\"@type\": \"Thing\",\"name\": \"Remote\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Remote_control\"}, \n    {\"@type\": \"Thing\",\"name\": \"Tools\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Tool\"}, \n    {\"@type\": \"Thing\",\"name\": \"Look\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Look\"}, \n    {\"@type\": \"Thing\",\"name\": \"testing\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Test_(assessment)\"}\n  ],\n  \"mentions\": [\n    {\"@type\": \"Thing\",\"name\": \"research\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Marketing_research\"}, \n    {\"@type\": \"Thing\",\"name\": \"process\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Business_process\"}, \n    {\"@type\": \"Thing\",\"name\": \"solution\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Solution\"}, \n    {\"@type\": \"Thing\",\"name\": \"User\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/User_(computing)\"}, \n    {\"@type\": \"Thing\",\"name\": \"customers\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Customer\"}, \n    {\"@type\": \"Thing\",\"name\": \"user experience\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/User_experience\"}, \n    {\"@type\": \"Thing\",\"name\": \"app\",\"sameAs\": \"https:\/\/en.wikipedia.org\/wiki\/Application_software\"}\n  ]\n}\n<\/script><\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">When it comes to attracting, delighting and retaining customers, user experience design is often at the heart of your success. Improving the usability of your app, website or product, means your end-user will be able to navigate and achieve exactly what you intended them to. This is often perfected through user testing, a method long proven to test and improve ux design - and now made simpler with remote usability testing tools.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">In this article, we\u2019ll run through the details of what usability testing tools are, how they help the research process and what functionality to look for.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">What are remote usability testing tools?<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Putting your product, website or app in front of your users means you can get invaluable feedback on its usability. Is it working the way it should? Can they navigate it easily? Can they achieve core goals? Getting this type of feedback before you go into building the app (using prototypes) is 30 times cheaper than leaving it until after you build.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">The right user testing software can put low-fi or hi-fi prototypes in front of your users, recording their interactions, reactions and body language using heatmaps, audio visual recording and <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/using-goals-determine-best-performing-prototype\/\">goal tracking<\/a>.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">There are several <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvelapp.com\/blog\/ux-testing-methodologies-will-save-time\/\">user testing methods<\/a> you can put into practice, and user testing tools will only help you access and track feedback faster, easier and more efficiently.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">With this kind of functionality, running cost-effective remote user testing is made easy. Saving you time, costs and enabling you to reach users wherever they are in the world.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">How can remote usability testing tools help your research process?<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Just a few ways introducing the right user testing software can help your team:<\/p>\n<ul class=\"pageWrap pageWrap--s list list--unordered marginBottom-l lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">\n<li><strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Easily utilise prototypes for testing<\/strong>: Whether you want to test early wireframes or high-fidelity designs, make them interactive to test with users so you can examine the user journey. Using prototypes to user test can help you reduce development costs by up to 30 times - it\u2019s better than the real thing!<\/li>\n<li><strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Consolidate tools<\/strong>: Save your team time and hassle jumping between tools during the research process. With the right user testing software you avoid setting up one tool for running the test, another for recording everything and another for analytics. <a class=\"link link--blue fontWeight-4\"href=\"http:\/\/bit.ly\/2LErsBg\">Simplify the whole process by keeping it all in one place<\/a>.<\/li>\n<li><strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Reach a global audience<\/strong>: User testing tools make remote testing not only possible, but seamless. There\u2019s no need for a physical research space for user testing as some tools enable you to <a class=\"link link--blue fontWeight-4\"href=\"http:\/\/bit.ly\/2LErsBg\">share prototypes through a single URL<\/a>. Opening up the audience you can reach, to all corners of the earth.<\/li>\n<\/ul>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">What functionality should you look for in a user testing tool?<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-20658 size-full\" src=\"https:\/\/marvelapp.com\/wp-content\/uploads\/2019\/09\/Blog-pink-Copy-5.png\" alt=\"remote usability testing tools video audio recording\" width=\"720\" height=\"414\" srcset=\"https:\/\/marvelapp.com\/wp-content\/uploads\/2019\/09\/Blog-pink-Copy-5.png 720w, https:\/\/marvelapp.com\/wp-content\/uploads\/2019\/09\/Blog-pink-Copy-5-600x345.png 600w\" sizes=\"auto, (max-width: 720px) 100vw, 720px\" \/><\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Here are some core questions to ask yourself when looking into a user testing solution for your team.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Can you track goals?<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Creating goals for your tests is crucial. Before diving into user research, it\u2019s essential to create a test plan where you consider the objective of the test and what tasks you\u2019ll set. Whether it\u2019s that you want a user to reach a specific screen or you want them to complete an action like purchasing an item and so on - ensure the user testing tool you choose supports this.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Can you record audio?<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">In order to get the most insightful data possible when carrying out user research, it\u2019s important to ensure the user can be heard loud and clear. With your usability testing tool, you need to not only hear what the user is saying throughout the test but also have the recording to hand. This will make sure you don\u2019t miss out on any verbal cues that express confusion or delight and also means you won't miss out or second guess on any feedback you receive.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Can you see how they\u2019ve interacted with the prototype?<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Whether you\u2019re testing for mobile or desktop, you\u2019ll need to be recording where the user clicks, taps, scrolls, and everything in between. Understanding how the user is trying to navigate the product vs how they can actually navigate it is key to mapping a user journey that works for users and gets them where they need to be.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Can you pick up on their body language?<\/h3>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Half of what we say isn\u2019t communicated through speech. During user research, reading the participant's body language is another core channel that can be observed and recorded to contribute to more varied and more reliable feedback. Whether it\u2019s a raise of the eyebrows, a scratch of the chin, or a frustrated shrug - you don\u2019t want to miss it.<\/p>\n<h2 class=\"pageWrap pageWrap--s marginTop-xl marginBottom-l c-black lineHeight-xl fontSize-xl fontWeight-5 breakPointM-lineHeight-xxl breakPointM-fontSize-xxl\" style=\"margin-left: auto; margin-right: auto;\">What next?<\/h2>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">You\u2019re on the right lines reading articles like these, however, you\u2019re now probably getting to the point where you\u2019re ready to compare remote usability testing tools, see them in action or explore pricing.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><a class=\"link link--blue fontWeight-4\"href=\"http:\/\/bit.ly\/2LErsBg\">At Marvel, we\u2019ve created our own solution<\/a> for design teams carrying out user research, unifying prototyping, and user testing. With our tool, you can send tests to users with a single URL and record audio, visual and analytical data.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">We've also launched <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/ballparkhq.com\/?utm_campaign=Ballpark%20SEO&amp;utm_source=marvelblog\" title=\"Ballpark\">Ballpark<\/a> where anyone on your team can use task driven questions to help understand your customers. Making research more accessible and scaleable.<\/p>\n<h3 class=\"pageWrap pageWrap--s marginTop-l marginBottom-m c-black lineHeight-xl fontSize-xl fontWeight-5\">Further reading:<\/h3>\n<ul class=\"pageWrap pageWrap--s list list--unordered marginBottom-l lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">\n<li class=\"LinkSuggestion__LinkSuggestionWrapper-sc-1mdih4x-0 bRwwZe\"><a class=\"link link--blue fontWeight-4\"class=\"LinkSuggestion__Link-sc-1mdih4x-2 dcwLhi\" href=\"https:\/\/marvelapp.com\/blog\/prototyping-101-ultimate-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">The Ultimate Guide to Prototyping<span class=\"A11yNotice-u1v0gg-0 dWDZbM\">(Opens in a new browser tab)<\/span><\/a><\/li>\n<li class=\"LinkSuggestion__LinkSuggestionWrapper-sc-1mdih4x-0 bRwwZe\"><a class=\"link link--blue fontWeight-4\"class=\"LinkSuggestion__Link-sc-1mdih4x-2 dcwLhi\" href=\"https:\/\/marvelapp.com\/blog\/run-remote-usability-tests-using-marvel-zoom-google-hangouts\/\" target=\"_blank\" rel=\"noopener noreferrer\">How to run remote usability tests using Marvel + Zoom or Google Hangouts<span class=\"A11yNotice-u1v0gg-0 dWDZbM\">(Opens in a new browser tab)<\/span><\/a><\/li>\n<li class=\"LinkSuggestion__LinkSuggestionWrapper-sc-1mdih4x-0 bRwwZe\"><a class=\"link link--blue fontWeight-4\"class=\"LinkSuggestion__Link-sc-1mdih4x-2 dcwLhi\" href=\"https:\/\/marvelapp.com\/blog\/how-to-test-ux-design-early-process\/\" target=\"_blank\" rel=\"noopener noreferrer\">How To Test UX Design Early On In Your Process<span class=\"A11yNotice-u1v0gg-0 dWDZbM\">(Opens in a new browser tab)<\/span><\/a><\/li>\n<li class=\"LinkSuggestion__LinkSuggestionWrapper-sc-1mdih4x-0 bRwwZe\"><a class=\"link link--blue fontWeight-4\"class=\"LinkSuggestion__Link-sc-1mdih4x-2 dcwLhi\" href=\"https:\/\/marvelapp.com\/blog\/intro-ux-research\/\" target=\"_blank\" rel=\"noopener noreferrer\">Intro to UX Research<span class=\"A11yNotice-u1v0gg-0 dWDZbM\">(Opens in a new browser tab)<\/span><\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to attracting, delighting and retaining customers, user experience design is often at the heart of your success. Improving the usability of your app, website or product, means your end-user will be able to navigate and achieve exactly what you intended them to. This is often perfected through user testing, a method long proven to test and improve&#8230; <a class=\"link link--blue fontWeight-4\" href=\"https:\/\/marvelapp.com\/blog\/remote-usability-testing-tools\/\">Read More &#65515;<\/a><\/p>\n","protected":false},"author":12,"featured_media":18126,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[497],"tags":[],"class_list":["post-18122","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-user-testing-design-thoughts"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"description\" content=\"Explore how remote usability testing tools can facilitate your research process and what functionality to look for to ensure you find the best solution.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, 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