{"id":11320,"date":"2017-08-04T12:19:52","date_gmt":"2017-08-04T11:19:52","guid":{"rendered":"https:\/\/marvel7077.wpengine.com\/?p=11320"},"modified":"2017-09-12T15:03:07","modified_gmt":"2017-09-12T14:03:07","slug":"editor-tech-business%e2%80%8a-%e2%80%8aep-3","status":"publish","type":"post","link":"https:\/\/marvelapp.com\/blog\/editor-tech-business%e2%80%8a-%e2%80%8aep-3\/","title":{"rendered":"An Editor in the Tech Business\u200a\u2014\u200aEp.\u00a03"},"content":{"rendered":"<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">\u201cTo learn philosophy, begin by delving into a single philosopher.\u201d That\u2019s what my history teacher told me in the last year of high school. And although I\u2019ve never really learned much from philosophy, this line has been guiding me whenever I need to immerse myself into a new field of study.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Leaving newsrooms and publishing houses to enter a technology company threw me into a lagoon of countless learning areas. And it\u2019s one that even now I approach in cautious steps, not knowing how deep it may be.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">So, as soon as I found myself in front of it, I turned to the wisdom of my teacher and decided to tackle one area at a time, starting with the one that seemed to have more in common with the job I was taking on. So I discovered <strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Content Strategy<\/strong>, a term I\u2019d never even heard before.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">I decided to begin by reading the excellent <em>Content Strategy for the Web<\/em>, where at some point the author mentions the <strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Information Architecture<\/strong> field. Okay, I\u2019d heard of that, but I had no idea what it really was.<\/p>\n<blockquote class=\"pageWrap pageWrap--s position-relative marginTopBottom-l breakPointM-marginTopBottom-xl\"><div class=\"blog-quote-before position-absolute bg-marvel\"><\/div><div class=\"tweet-quote blog-quote-after position-absolute bg-marvel cursor-pointer transitionDuration-l transitionProperty-all transitionTimingFunction-cv-easeOutCircular scaleUp--hover zi-weak\"><svg class=\"fill-white opacity-0 pointerEvents-none position-absolute pinCenter transitionProperty-all transitionTimingFunction-easeInOut\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"20\" viewBox=\"0 0 24 20\"><path d=\"M24,2.37a9.64,9.64,0,0,1-2.83.79A5,5,0,0,0,23.34.37a9.72,9.72,0,0,1-3.13,1.23A4.86,4.86,0,0,0,16.62,0a5,5,0,0,0-4.8,6.2A13.87,13.87,0,0,1,1.67.92,5.13,5.13,0,0,0,3.19,7.67,4.81,4.81,0,0,1,1,7a5,5,0,0,0,3.95,5,4.82,4.82,0,0,1-2.22.09,4.94,4.94,0,0,0,4.6,3.51A9.72,9.72,0,0,1,0,17.73,13.69,13.69,0,0,0,7.55,20c9.14,0,14.31-7.92,14-15A10.17,10.17,0,0,0,24,2.37Z\"\/><\/svg><\/div><p class=\"blog-quote position-relative textAlign-center c-marvel\"><span class=\"blog-quote-text transitionDuration-l transitionProperty-all transitionTimingFunction-easeInOut\">\"So I discovered Content Strategy, a term I\u2019d never even heard before.\"<\/p><\/span><\/blockquote>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">So I read about it as well and then began to suspect that maybe it had more to do with my work. Heck, that\u2019s interesting, let\u2019s read more? <em>Information Architecture for the World Wide Web<\/em>, perhaps? Here we go.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Meanwhile, my blog readings were revealing a gigantic world of information, in the midst of which I discovered <strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">UX Writing<\/strong>. Isn\u2019t <em>that<\/em> what I\u2019m actually doing, after all? So I started reading more about it and\u00a0\u2026 Dammit, there are people spending hours of their days thinking about the text of a button. I needed to learn more about that field.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">But calm down, what about these cool people having annual conferences to talk exclusively about documentation? So that\u2019s a thing too. Is <em>that<\/em> my job? <strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Documentarian<\/strong>? Or would it be <strong class=\"c-slate lineHeight-l fontSize-l fontWeight-5 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Tech Writer<\/strong>?<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">You get the picture.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">Within a few months, I had greatly expanded my vocabulary regarding the many possible assignments in the realm of digital content. But at the same time I had brought myself a kind of professional identity crisis. What, after all, was my job? And which field should I study first?<\/p>\n<blockquote class=\"pageWrap pageWrap--s position-relative marginTopBottom-l breakPointM-marginTopBottom-xl\"><div class=\"blog-quote-before position-absolute bg-marvel\"><\/div><div class=\"tweet-quote blog-quote-after position-absolute bg-marvel cursor-pointer transitionDuration-l transitionProperty-all transitionTimingFunction-cv-easeOutCircular scaleUp--hover zi-weak\"><svg class=\"fill-white opacity-0 pointerEvents-none position-absolute pinCenter transitionProperty-all transitionTimingFunction-easeInOut\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"20\" viewBox=\"0 0 24 20\"><path d=\"M24,2.37a9.64,9.64,0,0,1-2.83.79A5,5,0,0,0,23.34.37a9.72,9.72,0,0,1-3.13,1.23A4.86,4.86,0,0,0,16.62,0a5,5,0,0,0-4.8,6.2A13.87,13.87,0,0,1,1.67.92,5.13,5.13,0,0,0,3.19,7.67,4.81,4.81,0,0,1,1,7a5,5,0,0,0,3.95,5,4.82,4.82,0,0,1-2.22.09,4.94,4.94,0,0,0,4.6,3.51A9.72,9.72,0,0,1,0,17.73,13.69,13.69,0,0,0,7.55,20c9.14,0,14.31-7.92,14-15A10.17,10.17,0,0,0,24,2.37Z\"\/><\/svg><\/div><p class=\"blog-quote position-relative textAlign-center c-marvel\"><span class=\"blog-quote-text transitionDuration-l transitionProperty-all transitionTimingFunction-easeInOut\">\"But at the same time I had brought myself a kind of professional identity crisis.\"<\/p><\/span><\/blockquote>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">I speak in the past but the truth is only now I\u2019m starting to wet my shins in this lagoon of knowledge. Knowledge that encompasses not only the content directly, but all the areas that surround it, support it or depend on it.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">For my own peace of mind, I\u2019ve been locating myself in a sort of attributions map that looks remotely like this:<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><a><img class=\"aligncenter size-full wp-image-6580\" title=\"\" alt=\"\" \/><\/a><\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><a class=\"link link--blue fontWeight-4\"href=\"https:\/\/marvel7077.wpengine.com\/wp-content\/uploads\/2017\/07\/download.png\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-11328\" src=\"https:\/\/marvel7077.wpengine.com\/wp-content\/uploads\/2017\/07\/download.png\" alt=\"\" width=\"701\" height=\"293\" srcset=\"https:\/\/marvelapp.com\/wp-content\/uploads\/2017\/07\/download.png 701w, https:\/\/marvelapp.com\/wp-content\/uploads\/2017\/07\/download-600x251.png 600w\" sizes=\"auto, (max-width: 701px) 100vw, 701px\" \/><\/a><\/p>\n<blockquote class=\"pageWrap pageWrap--s position-relative marginTopBottom-l breakPointM-marginTopBottom-xl\"><div class=\"blog-quote-before position-absolute bg-marvel\"><\/div><div class=\"tweet-quote blog-quote-after position-absolute bg-marvel cursor-pointer transitionDuration-l transitionProperty-all transitionTimingFunction-cv-easeOutCircular scaleUp--hover zi-weak\"><svg class=\"fill-white opacity-0 pointerEvents-none position-absolute pinCenter transitionProperty-all transitionTimingFunction-easeInOut\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"24\" height=\"20\" viewBox=\"0 0 24 20\"><path d=\"M24,2.37a9.64,9.64,0,0,1-2.83.79A5,5,0,0,0,23.34.37a9.72,9.72,0,0,1-3.13,1.23A4.86,4.86,0,0,0,16.62,0a5,5,0,0,0-4.8,6.2A13.87,13.87,0,0,1,1.67.92,5.13,5.13,0,0,0,3.19,7.67,4.81,4.81,0,0,1,1,7a5,5,0,0,0,3.95,5,4.82,4.82,0,0,1-2.22.09,4.94,4.94,0,0,0,4.6,3.51A9.72,9.72,0,0,1,0,17.73,13.69,13.69,0,0,0,7.55,20c9.14,0,14.31-7.92,14-15A10.17,10.17,0,0,0,24,2.37Z\"\/><\/svg><\/div><p class=\"blog-quote position-relative textAlign-center c-marvel\"><span class=\"blog-quote-text transitionDuration-l transitionProperty-all transitionTimingFunction-easeInOut\">\"But the truth is the fear of entering new areas is proportional to the satisfaction of acquiring new knowledge.\"<\/p><\/span><\/blockquote>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">The bigger words, of course, correspond to the roles in which I believe I advanced more so far.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">It may be that ten other areas will soon unfold to me, and it may also be that soon I will discover my work has less to do with all of that than with? I don\u2019t know? journalism.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\">But the truth is the fear of entering new areas is proportional to the satisfaction of acquiring new knowledge. So bring it on.<\/p>\n<p class=\"pageWrap pageWrap--s marginBottom-m paddingBottom-s c-slate lineHeight-l fontSize-l fontWeight-3 breakPointM-fontSize-xl breakPointM-lineHeight-xl\"><em>This post was originally published on <a class=\"link link--blue fontWeight-4\"href=\"https:\/\/medium.com\/@breno.barreto\/an-editor-in-the-tech-business-ep-3-6a46be2edeac\">Brenos's Medium profile<\/a>. <\/em> <\/p>\n<section class=\"pageWrap pageWrap--s marginTopBottom-xl\">\n<div class=\"breakPointM-display-table bg-marvel borderRadius-l\">\n<div class=\"display-block paddingTop-m breakPointS-paddingTop-l breakPointM-display-none textAlign-center\">\n        <img decoding=\"async\" class=\"height-auto\" alt=\"Design and prototyping for everyone\" src=\"https:\/\/marvel7077.wpengine.com\/wp-content\/themes\/marvel\/assets\/images\/upsells\/signup-mobile.png\" srcset=\"https:\/\/marvel7077.wpengine.com\/wp-content\/themes\/marvel\/assets\/images\/upsells\/signup-mobile@2x.png 2x\" width=\"320\" style=\"max-width: 90%\" \/>\n    <\/div>\n<div class=\"breakPointM-width-50 breakPointM-display-tableCell verticalAlign-middle padding-m textAlign-center breakPointM-textAlign-left breakPointS-padding-l breakPointM-padding-0 breakPointM-paddingLeft-l\">\n<div class=\"marginBottom-xs\">\n<h2 class=\"fontWeight-5 fontSize-l c-white\">\n               Sign up to the Newsletter            <\/h2>\n<\/p><\/div>\n<div class=\"marginBottom-m\">\n<h3 class=\"fontSize-m lineHeight-m fontWeight-3 c-white opacity-70\">\n                 Get notified of the latest product updates and news at Marvel.<\/h3>\n<\/p><\/div>\n<div class=\"button button--m bg-white c-slate bg-snow--hover js-subscribe-link transitionDuration-l c-marvel--hover fill-smoke--xd fill-marvel--hover cursor-pointer\">\n            Sign up        <\/div>\n<\/p><\/div>\n<div class=\"display-none breakPointM-width-50 breakPointM-display-tableCell textAlign-right\">\n        <img loading=\"lazy\" decoding=\"async\" class=\"borderRadiusRight-l\" alt=\"Design and prototyping for everyone\" src=\"https:\/\/marvel7077.wpengine.com\/wp-content\/themes\/marvel\/assets\/images\/upsells\/enterprise.png\" srcset=\"https:\/\/marvel7077.wpengine.com\/wp-content\/themes\/marvel\/assets\/images\/upsells\/enterprise@2x.png 2x\" width=\"270\" height=\"220\" \/>\n    <\/div>\n<\/div>\n<\/section>\n","protected":false},"excerpt":{"rendered":"<p>\u201cTo learn philosophy, begin by delving into a single philosopher.\u201d That\u2019s what my history teacher told me in the last year of high school. And although I\u2019ve never really learned much from philosophy, this line has been guiding me whenever I need to immerse myself into a new field of study. Leaving newsrooms and publishing houses to enter a technology&#8230; <a class=\"link link--blue fontWeight-4\" href=\"https:\/\/marvelapp.com\/blog\/editor-tech-business%e2%80%8a-%e2%80%8aep-3\/\">Read More &#65515;<\/a><\/p>\n","protected":false},"author":151,"featured_media":12242,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11],"tags":[],"class_list":["post-11320","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-viewpoint"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v15.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/marvelapp.com\/blog\/editor-tech-business\u200a-\u200aep-3\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"An Editor in the Tech Business\u200a\u2014\u200aEp.\u00a03 | Marvel Blog\" \/>\n<meta property=\"og:description\" content=\"\u201cTo learn philosophy, begin by delving into a single philosopher.\u201d That\u2019s what my history teacher told me in the last year of high school. 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